“The Cane’s origin story is probably as important, if not more important, than the product they’re selling. Without that origin story, it’s just another chicken brand,” said Bejmuk.

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About Dreambox

Dreambox is the digital advertising agency that has worked to grow over 150 different multi-unit restaurant concepts over the past 25 years. Having supported brands from Yum!, Darden, Landry’s, FAT Brands and Delaware North as well as emerging concepts such as Velvet Taco, Grimaldi’s Pizzeria, JINYA Ramen Bar; Dreambox is based in Los Angeles.

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